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Tools of the Trade
April 16, 2012 - Issue 557
Bad Decision Leads to Firing
 A Texas high school track and field (and football) coach was fired and four assistants suspended after they left two athletes who had misbehaved in a restaurant an hour from home. Read the full story...
Time Crunch
 Does the new NCAA rule pushing up the date basketball players need to declare for the NBA hurt the athletes too much? Read the full story...
Enhancing Spirit Safety
 Effective with the 2012-13 season, a double twist to a cradle (double down) will no longer be permitted in high school spirit (cheer, dance, drill, pom). The ruling was one of 19 changes approved by the NFHS Spirit Rules Committee. Read the full story...
Featured E-Zine
Hammer Strength is committed to offering equipment for hard-working athletes to out-train and out-play the competition when it counts—at game time.

Click here to learn more about the company and its strength-training products.
Fast Fix?
 Some sports medicine professionals are concerned about the recent debut of a supplement that is advertised as a way to more quickly recover from a concussion. Read the full story...
Celebrating Division III
 April 9-15 was the inaugural NCAA Division III Week, a time designed to celebrate the Division III experience and contributions its members make to their communities. Read the full story...
Case Study
Constant Communication  At Carmel (Ind.) High School, Head Football Coach Kevin Wright prefers to run a no-huddle, high-speed, up-tempo offense. As a result, Wright and his coaching staff need to be in constant communication throughout the game to make sure the right plays are called at the right time. If just one line of communication falters, it could have a major impact on Carmel's ability to win.
Coaching the Principal’s Son
 In California, a high school basketball coach claims his firing was related to a lack of playing time for one specific player—whose father is the school principal. Read the full story...
Image Makeover
 The NCAA is looking for an advertising agency to improve its branding. Read the full story...
Relaxing the Rules
 When a student-athlete calls 911 to get help for another student at a party with illegal drugs, should he or she still be punished for being at the party? Read the full story...
Product Showcase
Football Conditioning  Gridiron toughness begins with optimal conditioning. These products will help players get bigger, faster, and stronger.
See products...
See more products...
Buyer’s Guide Showcase: Outdoor Facility Equipment
The following outdoor facility equipment-related companies are advertisers in the Athletic Management Buyer’s Guide and you can click on the company name to visit its Web site.
To look up potential vendors for other purchases, go to
Title IX Trailblazer
 Pat Meiser, Athletics Director at the University of Hartford, has been recognized as a “Title IX Trailblazer” by the America East Conference. This video celebrates her achievements. Read the full story...
Twitter Tips
 Pennsylvania sportswriters offer tips on using Twitter to high school athletes. Read the full story...
Outside Help
 In Texas, this school district hired a law firm to conduct an investigation of its high school football coach, which found he “exceeded his authority, interfered with parent-child relationships, stereotyped students, and dismissed his players’ medical concerns.” Read the full story...
Pilates Innovator
Balanced Body, Inc. has provided innovation in Pilates equipment since 1976.
Outdoor Manufacturing
Kay Park Recreation has been a trusted manufacturer of commercial outdoor furniture since 1954.
NSCA brings together a diverse group of professionals from the sport science, athletic, allied health, and fitness industries.
Lighting Up the Game
Better lighting makes a better game, with Qualite Sports Lighting systems.
Spenco Foot Care Products
For the past 40 years, Spenco has made Foot Care Products - shoe insoles, arch supports, heel pads and orthotics.
Whitehall Manufacturing, Inc.
Since 1946, Whitehall has provided the health care industry with products unsurpassed in quality, function and durability.
Hydration Station
WissTech Enterprises manufactures one of the world's finest portable beverage dispensers, the Hydration Station
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